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Welcome to your guide for FSAD 2310!
This guide contains resources to help you complete your assignments for FSAD 2310. Use the tabs at the top to:
- Identify a trend to research for your team project and choose a demographic or consumer segment to focus on
- Find and access current industry news on your trend and on the social, economic, environmental and other factors that influence the trend
- Find and access current trend reports on your topic using fashion resources like WGSN, WWD, and Mintel
- Find more information on the consumer segement or audience you are choosing to focus on
- Find company and market research information from databases like Hoover’s and Mintel, including competitor analyses, company financials, etc
- Cite your sources properly in APA format