Help Options

This assignment requires quite a bit of research, and some of it may prove to be difficult.  Here are some of your options for seeking out help.

Watch the videos in this guide - The sections on your assignment match up with the sections in this guide.  If you're not sure which database to use for a particular section, this guide should help you identify your best options.  If you're not sure how to use those databases, start by watching the videos in this guide for some pointers.

Contact your TAs - Your TAs are very familiar with this assignment.  Don't hesitate to reach out to them with any questions that you may have.

Assignment Q&A sessions - If you have general questions on the assignment, and you want to see what questions other students have on the assignment.  You can attend one of these Zoom sessions.  These sessions will be set up by assignment section to try to keep all questions during that session relevant to a specific section.  PLEASE NOTE: If you have questions that are specific to your company, it would be better to schedule an individual meeting.

Meet with a Librarian - You are welcome to set-up an individual meeting with a librarian to receive research help on this project.  To do so, click on the "Schedule Appointment" button to the right.  You can also e-mail Tom directly at

Assignment Q&A Sessions

Here are the dates and times for Assignment Q&A sessions.  Most of these sessions will be set up by assignment section to try and keep questions relevent to those particular sections.  The exception is the first Q&A session, which will be open to all questions since it typically has fewer attendees:

All Assignment Sections

  • Tuesday, December 1: 4pm - 6pm

Financial Analysis, Valuation sections

  • Thursday, December 10: 3:00pm - 4:00pm
  • Monday, December 14: 4:30pm - 5:30pm

Introduction, Organizational Structure, Five Environments

  • Tuesday, December 8: 5:30pm - 6:30 pm
  • Thursday, December 17: 2:30pm - 3:30 pm

Tarket Market, 4 P's

  • Wednesday, December 9: 1:30pm - 2:30pm
  • Monday, December 14: 5:30pm - 6:30pm

Generic Strategy, CEO, Strategic Action

  • Tuesday, December 8: 4:30pm - 5:30pm
  • Thursday, December 10: 4:00pm - 5:00pm

Citing sources

  • Wednesday, December 9: 2:30pm - 3:30pm
  • Thursday, December 17: 3:30pm - 4:30pm


Zoom information for these sessions will be shared via Canvas.


Contact Information

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Tom Ottaviano