About Mann
Albert R.
Mann Library
mann-ref@cornell.edu
(607) 255-5406
Mann Library supports the instruction, research, and extension programs of Cornell University's College of Agriculture and Life Sciences and College of Human Ecology.
No matter where you are in the research process, we encourage you to ask for information consulting services. Email us your question or request a consultation. Reference librarians are here to assist.
Industry Research
- IBISWorldIBISWorld provides industry research reports and profiles for over 700 United States industries as well as a wide range of industries in China. Business reports for five categories: industry market research, industry risk ratings, company research, global industry research, and economic and demographic data. Each report provides key statistics, market characteristics and segmentation, industry conditions, leading competitors, industry performance analysis and future outlook.
- Business Insights, EssentialsExtensive reference content from Gale's core business collection; easy-to-use company fundamentals and investment research reports; industry rankings, profiles, market share data, company histories, and more.
- Mergent OnlineCovers over 10,000 US public companies and includes their SEC filings with valuable financial information. Some international company coverage is also included. Access to current and historical annual reports for US and international public companies. Also provides peer group comparisons and "as-reported" financial statements. Analyst reports (including SWOT) can be found on the Investext tab.
- Business Source CompleteBusiness Source Complete provides full text for scholarly business journals and other sources, including full text for more than 1,800 peer-reviewed business publications. Coverage includes virtually all subject areas related to business. This database provides full text (PDF) for top scholarly journals, including the Harvard Business Review. It also includes industry and country reports from Euromonitor and company and industry reports from Datamonitor.
- ABI/InformABI/Inform, an extensive international business and management database, contains bibliographic citations, abstracts, and full text of articles appearing in professional publications, academic journals, and trade magazines published worldwide. ABI/Inform covers the areas of accounting, banking, computers, economics, engineering management, communications, finance, health care, human resources, insurance, international trends, law, management, marketing, public administration, real estate, taxation, transportation.
Identifying an Industry
Most industries are officially classified according to the North American Industrial Classification System (NAICS). Identifying a NAICS code can significantly help you identify appropriate resources for that industry.
You can do this a few different ways; head to the NAICS web site and sift through industry descriptions until you find what seems like a likely match; or, look up the name of your company in Mergent Online and find the NAICS code in the company overview.
