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HADM 7430: Marketing Management for Services: Home

Provides resources useful in completing the marketing plan project.

Need More Help?

The Nestle Library provides research assistance to all members of the School of Hotel Administration, as well as the larger Cornell community. Stop by the library or email the reference team.

We also offer consultations (individual or group) for more in-depth research assistance.

Introduction

Welcome

This guide was prepared by the staff of Nestlé Library as an introduction to library resources for students in Hotel Administration 7430: Marketing Management for Services. Explore the tabs at the top of this guide to get started.

If you have any questions about this guide or need additional assistance with your research, please stop by the library or use the contact information in the left sidebar of this guide.

For a complete list of course and industry guides created by the Nestlé Library, please visit our Research Guides page.