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New Venture Research: The Pitch

This guide offers a road map to research resources to develop a business plan for the Cornell University community.

Finding VC Funding

Looking to generate funding to take your business plan to the next level of execution? Check out on management library website How do I find information about venture capital?

Learn all you need to about raising the first round of funding from Harvard i-lab skill share class "Mastering the VC Game: How to Raise Your First Round of Capital" with Jeff Bussgang (senior business lecturer at Harvard Business School).

Explore the following databases at the Johnson Management Library:

CB Insights: the database offers real-time information about venture capital and angel investor-backed start-up companies. If you are looking for a profitable idea, this database can also give you a snapshot of what industries are considered "hot" for investment. Please note, you are limited to 6,000 downloads per year.

Thomson One: offers extensive information on private equity. Please note, the database is browser sensitive and works only on Internet Explorer.


Creating a Business Pitch

The chances of getting your business plan funded largely depends on how effectively you communicate your product potential with the investors. The following resources can help you perfect your pitch and tell a convincing story about your startup.

Canaan Pitch Workbook 2013: Canaan partners, a venture capital firm, has put together an actionable guide to help entrepreneurs to clearly communicate their business idea.

How to Perfect Your Pitch: is a slide deck created by Guy Kawasaki, the author of thirteen (business) books including "Art of the Start."