Sources for Historical Circulation Statistics
- Media Intelligence CenterOnline only.
Quarterly circulation and readership statistics for over 2,800 North American magazines and newspapers for the last five years online; additional years available by request. Larger newspapers have average daily circulation figures for print copies as well as online readership counts and website usage. For a good example of the detailed information available, search Times Union and click on the Albany NY title.
Printed directories are listed below in chronological order from the oldest to the newest coverage, 1869-1989.
Titles in these directories are arranged geographically by state and municipality. They include information for both newspapers and other periodicals.
For circulation data after 2021, see the titles listed under the Recent tab in this guide.- Rowell’s American Newspaper DirectoryCall Number: Kroch Library Rare & Manuscripts Oversize Z 6951 .R88Print Holdings:
1869, 1877
1879: Jan.
24th-25th, 27th,29th year (1892-1893,1895,1897)
30th year (1898: Mar.)
32nd, 39th-40th year (1900, 1907-1908) - N. W. Ayer & Son’s American Newspaper AnnualCall Number: Library Annex Z 6951 .A97Print Holdings:
1880-1881,1883-1884,1891 - N. W. Ayer & Son’s American Newspaper Annual and DirectoryCall Number: Library Annex Z 6951 .A97Print Holdings:
1910, 1912, 1914-1921,1924-1926,1929 - N. W. Ayer & Son’s Directory of Newspapers and PeriodicalsCall Number: Library Annex Z 6951 .A97Print Holdings:
1930-1969 - SRDS newspaper circulation analysisCall Number: Library Annex PN 4784 .C6 S78Standard Rate & Data Service.
Print holdings:
See catalog record for details (~1965/1966-1989/1990, incomplete). - Ayer Directory, Newspapers, Magazines and Trade PublicationsCall Number: Library Annex Z 6951 .A97Print Holdings:
1970-1971 - Ayer Directory of PublicationsCall Number: Library Annex Z 6951 .A97Print Holdings:
1972-1979 and 1981-1982 - IMS ... Ayer Directory of PublicationsCall Number: Library Annex Z 6951 .A97Print Holdings:
1983-1985 - IMS Directory of PublicationsCall Number: Library Annex Z 6951 .A97Print Holdings:
1986 - Gale Directory of PublicationsCall Number: Library Annex Z 6951 .A97Print Holdings:
1987-1989 - Gale Directory of Publications and Broadcast MediaCall Number: Oversize Z 6951 .A97 +Print Holdings:
Library Annex (1990-2017); Uris Library Stacks (2018-2021)