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Market Research Resources
- PassportExcellent resource for international industries, countries, markets, and products. Market research reports, statistics, and analyst reports cover consumer market sizes, country market data, forecasts, consumer lifestyles, companies and brands, and many product & location specific reports. "Consumer Lifestyle" reports for over 30 different countries, which include a sections on vacations and consumer expenditures.
- GlobalData Travel & TourismCanadean provides market data and insights into the global travel and tourism market. Includes company profiles, industry reports, and statistics on travel and tourism internationally.
- Mintel AcademicMarket research reports for products, markets and demographics. Users are required to set up a personal profile with a log in and password. Analysis includes market sizes and forecasts, market trends, market segmentation, competitive context, broken down segment performances, retail channels, consumer demographics and survey results, leading companies, brand share, marketing strategies, and more. Relevant reports include Travel and Tourism In...country reports for over 25 countries, Leisure Travel US, World's Leading Outbound Markets, Outbound Travel US, Business Travel, South Asia Outbound, and more reports about hotels, airlines, and travel . These reports include survey results of consumers polled about their travel preferences and histories. Results are broken down into various demographic categories, such as age, gender, income, etc.
Who's Buying for Travel by Call Number: ILR G155.U6 W46.2013"Based on unpublished data collected by the Bureau of Labor Statistics’ Consumer Expenditure Survey, the report examines how much Americans spend on travel by the demographics that count—age, income, high-income households, household type, region of residence, race and Hispanic origin, and education. To round out the spending picture, it also presents “who-are-the-best-customers” analyses of the data, showing the demographics of spending at a glance. The items examined in this report include airline fares, lodging on trips, food and alcohol on trips, auto rental on trips, luggage, recreational expenses on trips, ship fares, etc."
- Travel and Tourism Market Research HandbookCovers market profile, market development and growth strategies, strategic perspectives, market analysis, market enhancements. Includes chapters on different types of vacations and travel, ex: golf trips, hunting trips, honeymoons, ski travel, spa and wellness tourism, business travel, etc..