The Top 3 Things to Research

Are you attending a corporate briefing for a company you know little about and you have only 30 minutes to prep? Has one of your professors asked you to meet with them later today to give you a lead about a job opportunity, and you want to quickly check out what you can about the company?

When short on time, tackle these areas first. You can conduct a more in-depth investigation if you pursue your lead(s) later on.

Review company information:  Look in Mergent Online for company profiles, SWOT analyses, and other company research.  

Research your industry space: Read the industry profile in IBISWorld  or use the First Research Industry Profiles within Mergent Intellect or ABI/INFORM to get an industry profile.

Review company financial information: Use Capital IQ to get a quick overview of company financial highlights.

 

 

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