Use the Media Intelligence Center. Online version only.
Circulation and readership statistics for over 2,800 North American magazines and newspapers from first quarter of 2011 to date. Larger newspapers have average daily circulation figures for print copies as well as online readership counts and website usage. For a good example of the detailed information available, search Times Union and click on the Albany NY title.
Consult the Gale Directory of Publications and Broadcast Media. Print version only.
Latest edition shelved behind Olin Reference desk. Previous editions (1990 through the next-to-latest volume) shelved in the Uris Library Stacks at Z 6951 A97+. For earlier editions, click the Historical tab in this guide. Previous versions contain circulation numbers for titles going back to the late 19th century.
Locate the Statement of Ownership, Management, and Circulation that appears within the magazine itself, printed annually, usually in December or in the last issue for a given calendar year. It may appear among advertisements in the front or back pages of a magazine.